Most hackers and cybercriminals are opportunists. As cybersecurity strategies go, this is an easy one to overlook, but more important than you might think. However, the following cybersecurity strategies are critical to consider as a solopreneur. After all, not every small business will approach cyber strategies the same way. It’s not a case of picking one or the other, either. They can range from simple actions, such as changing your passwords every now and again, to regularly backing up your assets. What is a cybersecurity strategy?Ĭybersecurity strategies are measures you can take to secure your business assets and minimize cyber risk.
That’s why you need to have cybersecurity strategies in place to protect your business and your customers’ data. Or if you’re a solopreneur, it’s all on you. But if you’re running a small business, that might all be the responsibility of one poor IT guy. They probably have a team dedicated to catching DDOS attacks, malware, phishing scams-the lot. Large businesses tend to have the resources-and funds-to invest in top-quality cybersecurity solutions and strategies. When you think about it, this shouldn’t be too much of a surprise. 56% of cyberattacks strike small businesses, according to Verizon’s 2021 Data Breach Investigation Report. You may think hackers have bigger fish to fry, but small businesses are targeted more often than you’d think. “It will never happen to us, we’re too small!” There are plenty of cybersecurity threats capable of ruining your day. Viruses, malware, ransomware attacks, phishing scams, and more. What happens if you suffer a cyberattack, or your computer gets compromised?
On top of that, your thriving business is probably housed almost entirely online and on your computer. For solopreneurs, you're responsible for keeping every file, asset, and contract that comes across your desk safe.
Why cybersecurity matters for small businessesīuilding customer loyalty and trust is a big part of growing your small business. You answer customer feedback and complaints. There’s a freedom that comes with running your own business all by yourself, but it’s not without its obstacles.
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